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v2026.07.10

Instagram Post URLs, Now Included Automatically

Here's what's new today:

  • Instagram post links in your API responses: Every Instagram post now includes a platformPostUrl field with the live permalink to the post, available when you fetch a single post, list posts, or receive the post.published webhook. If a permalink can't be fetched for any reason, publishing still succeeds and the field simply returns null.
  • Post links in analytics too: The analytics endpoint (and the corresponding MCP tool) now returns the Instagram permalink as platform_post_url alongside your other metrics.
  • Older Instagram posts get their links filled in automatically: If you fetch analytics for an Instagram post published before this feature existed, we now fetch and save its permalink on the fly so it shows up in that same response going forward, no action needed on your end.
  • Clearer error when importing personal LinkedIn accounts: Attempting to import posts for a personal LinkedIn account (rather than a company page) now fails immediately with a clear, human-readable error instead of silently failing later. Our docs also now note that this permission isn't currently available for personal accounts.